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AI for business: Hands-on. Ballast-off.

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AI for business: Hands-on. Ballast-off.

Are you tired of conferences where artificial intelligence is just discussed in marketing phrases? So are we.

This year's AI for Business is going against the grain. No hype, no empty promises. You can look forward to nearly two dozen impactful lightning talks and case studies, but the core of the entire event is intensive, practical workshops where real experts share their hard-earned know-how. Our goal isn't to inspire you—our goal is to equip you with real, field-tested procedures, tools, and strategies that you can apply immediately.

Whatever your role, you'll find what you're looking for. We have prepared five specialized tracks that go in-depth:

  • AI Strategy & Transformation for leaders and managers driving change.
  • Product & Customer Experience for those who create AI products.
  • Developer Deep Dive for the technical experts who actually build AI.
  • Productivity & No-Code for everyone who wants to use AI immediately.
  • AI & Data in Action for professionals who build AI on data.

Stop just thinking about AI. Come and learn how to actually work with it.

Presenting companies: Apoco, AWS, Barclays, Blindspot AI, ČEPS, ČSOB, DataSentics, Datacruit, DNAi, Google, HPE, KPMG, Livesport, M Computers, Make, MAMA AI, O2, Profinit, PwC, Stratox, Sympulse, Zentiva

Most content is in English. Five workshops and one use-case are in Czech. Please check the schedule below for the specific language of each session.

Program

08:30-09:00

Registration and Morning Coffee

Coffee for your morning start.

09:00-09:30

Official Conference Opening / Keynote

Welcome speech

ČSOB | Aleš Blažek


From AI Agent Hype to Business Impact

The era of AI hype is fading — now it’s time to act. Drawing on a global perspective, Fabian cuts through the noise to reveal the critical factors driving real-world AI success. Why do so many GenAI pilots stumble? How can we unlock true business impact? Learn what truly matters: not just the technology, but the mindset, culture, and leadership needed to win the AI transformation race.

Make | Fabian Q. Veit

09:30-10:45

Lightning Talks and Case Studies I.

Lightning Talks I.

AI and Mobility: How a meaningful product is created from billions of daily records 

O2 | Petr Netolický 


Explained ML: Use of LLM for better ML adoption

Profinit | Dominik Matula 


When a fraction of data is enough: AI predicts elections and business

Blindspot | Petr Zelenka


How to effectively deploy embedded AI and accelerate production

Stratox | Patrik Horný


Crafting MyKate: Designing Internal Banking AI

ČSOB | Jan Zubíček


Managing risk in AI: unstructured data as the missing piece

PwC | Patrik Meliš-Čuga 


Case studies I.

AI in Insurance

MAMA AI | Martin Čmejrek


Lessons learned from implementing GenAI for manufacturing SMEs

DataSentics | Václav Maixner 


The use of AI in preparing the process for production order automation 

Sympulse | Kateřina Tarantová 


AI Product Researcher

Livesport | Martin Bendík & Jan Valder 


Automated generation of email responses

KPMG | Pavel Asmus & Martin Süss


Using LLMs to create training data for NER model fine tuning

Barclays | Samuel Fabo 

10:45-11:15

Coffee Break

11:15-12:45

Workshops in 5 tracks I.

The Impacts of AI on Enterprise Architecture (AI Strategy & Transformation)

How to approach AI implementation in an environment with a mix of environments, legacy systems, and missing prerequisites (60 minutes, level: pre-intermediate and intermediate).

Sympulse | Michal Ambler 


Governance of unstructured and structured data for AI (Product & Customer Experience)

An interactive demonstration in a workshop format, focused on managing unstructured data (e.g., documents) as well as structured data that feeds into AI agents or AI systems. A practical demonstration in a tool that allows for oversight and control over the documents and data entering the systems (60 minutes).

PwC & Dawiso | Tamás Kuczik & Petr Mikeška


How to build your own AI agent with full data sovereignty (Developer Deep Dive)

Povíme a na příkladu si ukážeme, jak vybudovat agentské řešení AI, umožňující plnou suverenitu - všechny jeho součásti běží onpremise a přitom nabízí jednoduchost cloudové zkušenosti (60 minut, úroveň: mírně a středně pokročilí).

HPE | Ladislav Pecen, Jaroslav Kornev, David McMahon


Buďte produktivnější s AI (Productivity & No-Code)

Objevte nejmodernější nástroje umělé inteligence, které můžete využívat k dramatické úspoře času při kreativních i analytických úkolech. Školení seznámí účastníky s konkrétními špičkovými nástroji od společnosti Google a dalších lídrů, včetně nejnovějších modelů a nástrojů jako je Gemini, prostředí Google AI Studio a revolučního generátoru obrázků (model Nano Banana) a videa (model Veo 3.1) či Gemini CLI pro automatizaci práce na počítači (90 minut, úroveň: všichni).

Google | Ivan Kutil


Práce s big data a LLM (AI & Data in Action)

Navazuje na lighting talk a ukáže do většího detailu jak pracovat s big data a dotazovat se jich pomocí LLM a vytvořit manažerské výstupy pro strategické rozhodnutí (60 minut, úroveň: mírně a středně pokročilí).

O2 | Petr Netolický

12:15-13:15

Lunch and Networking

Lunch break (for attendees of the Google workshop from 12:45)

13:15-15:15

Workshops in 5 tracks II.

C-level AI Agenda: How to Manage AI Implementation and Succeed (AI Strategy & Transformation)

What role must top management play for AI to become a true driving force in the company? We will share experiences from decades of working with companies that have both successfully and unsuccessfully implemented AI. No hype, no theories—just what works in practice (90 minutes, level: pre-intermediate and intermediate)

Blindspot | Petr Zelenka

 

Beyond Chat: Designing Seamless AI-Human Interfaces (Product & Customer Experience)

Join us for this hands-on workshop exploring the next evolution of conversational AI interfaces, where chatbots transcend their traditional role of providing answers to actively manipulating and enhancing the user interface (120 minut, level: all).

ČSOB | Jan Zubíček & Jan Stober 


Embedded AI: Artificial Intelligence That Stays Operational (Developer Deep Dive)

Hype doesn't help, but operations do. This roundtable/workshop is for larger organizations that have their own development and want to safely integrate AI into their processes. We will openly compare the participants' practices and briefly introduce an embedded AI blueprint (containers, microservices, CI/CD, versioning of models and data, monitoring, observability) (90 minutes, level: pre-intermediate and intermediate).

Stratox | Patrik Horný & Jan Mlynár & Martin Komínek


NotebookLM: Vaše osobní AI (Productivity & No-Code)

Tento nástroj přináší uživatelům jedinečnou přidanou hodnotu tím, že umožňuje chatovat s vlastními dokumenty, webovými stránkami, audio nahrávkami a PDF soubory pomocí nejvýkonnějšího AI nástroje od Googlu. Naučíte se s ním efektivně pracovat a poznáte konkrétní příklady použití v praxi (live demo) - 90 minut, úroveň: všichni.

Google | Jakub Hýl


Talk to Your Data – Making Insights More Accessible (AI & Data in Action)

This workshop explores how natural language queries and generative AI can simplify data interaction and analysis. Participants will learn how to ask questions in plain language, generate visuals and summaries, and create scenarios or calculations without requiring advanced BI skills. The session includes a guided setup of a topic and practical methods to refine responses (120 minutes, level: all).

AWS | Oleksii Ivanchenko

15:15-15:45

Lightning Talks and Case Studies II.

Lightning Talks II.

Taming the corporate "LLM ZOO"

ČEPS | Přemysl Voráč


COGS Simulation. AI predictive tool

Zentiva | Jiří Václavík 


Beyond the Black Box: Interpretability of LLMs in Finance

Barclays: Aleksandr Bogdanov


Case Studies II.

Compliance AI

Profinit | Marek Pauš


How AI is changing the way companies find talent

Datacruit | Zdeněk Bajer


Sdílení zkušeností s AI factories

M Computers | Kamila Jeřábková

15:45-17:45

Workshops in 5 tracks III.

Jak zavádět AI, aby rychle přinášela byznysovou hodnotu – a ne problémy? (AI Strategy & Transformation)

Praktický rámec od „kde jsme dnes“ přes volbu prvních projektů až po měření dopadu a roadmapu. Best practices, čemu se vyhnout a konkrétní ukázky z praxe (LLM v procesech, kvalita, logistika). Srozumitelně, bez hype, se silnými příběhy z realizací (90 minut, úroveň: mírně a středně pokročilí)

DNAi | Pavel Wimmer

CX, HCD, and other mysterious abbreviations surrounding human experience (Product & Customer Experience)

What emotions does AI evoke in people? Where in CX does AI work great—and why? What gaps does AI have and why is listening more important than churning out answers? How should we think about CX in the age of smart technologies? (90 minutes, level: everyone)

KPMG | Jindřich Mašek 


Agents Anywhere: Open-Source Infrastructure for Teams (Developer Deep Dive)

Are you tired of expensive proprietary cloud services in the AI ecosystem? Do you want to build your AI agents locally on your laptop in minutes using a clean Python SDK, with LLM of your choice and delightful UI out of the box? Come to our open-source AI workshop to learn how to build an AI agent using the BeeAI Framework; guide the agent thinking path using requirements; chat with the agent through the Agent Stack UI; work with files and conversation history; debug agent behaviour using the platform observability tools; deploy and share your agents with others. (60 minutes, level: advanced)

Apoco | Radek Ježek


Build Your First AI Agent: A 90-Minute Hands-On Automation Lab (Productivity & No-Code)

This immersive 90-minute workshop is your practical on-ramp to AI-driven automation. Using an accessible, no-code platform, we'll guide you step-by-step to build your own intelligent AI Agent that connects to your key business apps. Walk out with a functional Agent and the confidence to start delegating work to AI immediately (90 minutes, level: beginners).

Make | Lukáš Drápal 


GenAI mastery: jak obstát s LLM v bankovním prostředí (AI & Data in Action)

Co obnáší vytvořit GenAI řešení, které přináší skutečnou hodnotu zaměstnancům i obchodním týmům? 
Během workshopu ukážeme, z čeho se skládá robustní LLM systém v regulovaném prostředí, a účastníci si sami navrhnou vlastní fine-tunované flow pro konkrétní výzvu ze své praxe (90 minut).

DataSentics & ČSOB | Jakub Zaňka & Marek Ebringer

17:45-19:00

Networking

Food, Drinks & more





The event is taking place as part of a project implemented with the financial support of the City of Prague.

Kontakt na pořadatele

Jméno: Lenka Kučerová

Email: lenka@prg.ai

Organizace